Advert Storyboard

RESEARCH

The camera consists of outwards zoom on people eating spicy food, allowing for changing fov and gives way

for smooth background editing to fire. Dolly towards basketball at the start gives a feeling of playing basketball.

Dutch angle on girl when caterpillar presenting teh pucuk arrives to show excitement. All scenes representing hot/spicy lead up to

the point of Teh Pucuk being refreshing. The set design consists of a Basketball court, House, Dining Table.

Targeted towards low-middle class.

Audience: Teens - adults, as the star appeal is young adults that experience relatable daily heat struggles.
Representation: none
Industry: Bottled drinks, tea

The camera is rather simple, showing medium body shots of each actor drinking the tehbotol.

The establishing shot in the beginning shows a group of people eating together, indicating that the drink goes well with food.

The drinking shots come after the meal shots, so it shows how it gives a refreshing taste after a meal.

Editing gives a frame for the medium shots in a flowy form, to indicate the drink flowing down the throat.

Audience: Middle aged people who have jobs, as the star appeals are people in that age-range.

The ‘low calorie’ on the label also is usually target towards people who try to take care of their health, usually not kids.

Media Language: Establishing shots of bottle with zoom and spinning. Showcasing the look of the
tea inside the bottle. Dutch angles give a more ecstatic scene.
Audience: Teens to Young Adults as the star appeals are people around that age that are

having fun talking.